When you have a website that sells one product or the other, getting product reviews from your customers will undoubtedly be one of your problems. This is because 79% of your prospective customers will search for reviews before making a buy. As an effect of this, you need to formulate strategies which will ensure that customers leave comments on products they have purchased. Below are some ways to go about it.
It’s an eternal truth people tend to participate in activities with chances of being rewarded, consequently, offering incentives to customers for leaving reviews will motivate them to leave feedback on products bought. It can be in type of discount on subsequent purchase, freebies, shopping points, gift certificates and so forth. Click here for more information on the subject. You may also appeal to them to leave comments because there are a few individuals who are compelled more by self sacrifice than by incentives.
Furthermore, design your site in such a fashion that it’ll be easy for customers to provide reviews. Let the review form be easy and simple to fill, and provide areas they can easily furnish replies to. After each purchase, endeavor to follow up with a customer through e-mail until he/she supplies a feedback. However, don’t seize that possibility to resort into spamming because it can damage your reputation. After about two to three emails on that subject, it is better to prevent additional emails in order that you do not pique your customers.
Moreover, strive to provide qualitative service to your customers so that many of them are going to be prepared to drop reviews. Though you can not meet everybody due to human error, strive to fulfill bulk of them so that they will be keen to leave positive feedback. Take a minute and visit this website if you want to get more insight. Remember that sad customers can in fact damage your reputation by making negative reviews, so, do all you are able to in order to offer qualitative service.
Forming a group of product testers may also attract you a rather number of favorable reviews for your products. Encourage some of your customers into this group and you have gotten for yourself regular reviewers. Identify customers with great sway and invite them to be your regular reviewers. It’s possible for you to offer them some incentives since your organization stands to gain a lot from the great reports they write about your products.